Haley Fronk · Personal Stylist · Utah & Salt Lake counties

Your style is already in you. Haley finds it.

Book a 30-minute video consult ($25, credited to your session), then three hours shopping with Haley in Utah and Salt Lake counties ($199).

Haley, personal stylist

Why Haley

A Utah personal stylist, obsessed with fashion and design for over a decade, who loves helping people feel like themselves in what they wear.

  • Obsessed with fashion for over a decade

    Design school, fashion history, trend forecasting. She reads a rack the way you read a menu.

  • Knows how clothes are built

    Trained in pattern-making and garment construction. She sees why a jacket pulls before you feel it.

  • Fits real bodies, not mannequins

    Years of bridal fittings on the most photographed day of people's lives. Every shape, every height, every budget.

  • Knows what's actually worth the money

    She ran a boutique: buying, merchandising, pricing. She'll tell you when the $40 piece beats the $200 one.

  • Rebuilds closets for fun

    Her favorite trick: six new outfits from the clothes you already own.

  • Honest, warm, zero judgment

    Target to Zara to designer. Wherever you shop, you leave feeling like yourself.

What a session is like

  1. Step 1

    We talk

    30 minutes on video. Your style, your body, your budget, and whether an in-person session is right for you.

  2. Step 2

    We shop

    Three hours in real stores, Target to Zara to designer. Outfits, not just bags.

  3. Step 3

    You get a recap

    A written recap of pieces and outfits lands in your messages afterward.

Haley, in her own words and outfits

Get to know her
Haley, in her own outfit
Haley, in her own outfit
Haley, in her own outfit
Places that inspire her
Paris
Milan
Fabric
Pins
A fitting-room moment

Prices and policies

Video consultation

30 minutes on video. Credited to your shopping session if you book within 60 days.

$25

Personal shopping session

Up to 3 hours in real stores, Utah and Salt Lake counties. Booked after your consult.

$199

Free to cancel up to 48 hours before. Inside 48 hours or no-show: the $25 consult fee is kept; for shopping, $50 is kept and the rest refunded. If Haley cancels, you are refunded in full. Clothing is always separate and bought directly from stores.

The app

Style Assist in your pocket

Messages with Haley, your bookings, the video call, and reminders, all in one place on iPhone.

Coming soon to the App Store

Follow along: @styleassist.tm